COLLECTIONS

 
 

WESTSIDE: THE DESERT PROJECT

 

Inspired by the high mountains to deep valleys blending harmoniously, this collection features seamless cuts and a warm colour palette that translate modern techniques into everyday wear.

 

 

WESTSIDE: THE VENICE PROJECT

 

The ocean influenced this collection as much as Venice itself. The juxtaposition helped to create a “sea-punk” aesthetic. Each look is an adaptation of the latest runway trends translated into comprehensive and wearable hair for any lifestyle.

 

 

CLASSICS

Reimagined. Reinvented. Revitalized. The Classics collection has evolved to share the systematic approach of today’s contemporary hairdressing.

 

DIVERT

Divert to where boundaries are pushed and the classics are re-imagined. 
Genius is driven by risk and risk rewards the bold.

 

 

HERE&NOW

TONI&GUY adds street edge to classic looks in this tightly edited collection. With an emphasis on movement, bold looks are made wearable and modern.